The platform uses Web Search on Amazon Bedrock AgentCore, adhering to the Model Context Protocol to secure search operations within the AWS ecosystem. Amazon Nova drives the underlying event-driven setup by converting individual goals and engagement metrics into targeted retrieval queries. This framework supports a news feed refreshed at every user session alongside personalized coaching prompts for platforms like LinkedIn and X. Additionally, the system continuously analyzes four weeks of past activity to establish trend-aware, weekly thematic goals.
Key points
Amazon Nova converts user activity patterns into dynamic search queries within an event-d…: Amazon Nova converts user activity patterns into dynamic search queries within an event-driven framework.
Content recommendations for networks like X and LinkedIn are developed through an automat…: Content recommendations for networks like X and LinkedIn are developed through an automated three-step coaching process.
The trend-aware roadmap generates weekly user themes based on the preceding four weeks of…: The trend-aware roadmap generates weekly user themes based on the preceding four weeks of engagement history.
Sources checked by our analysis pipeline: 1
Artificial Intelligence
How Gen Digital built Norton Revamp’s AI-curated News Engine with Amazon Bedrock AgentCore Web Search
Your professional reputation now lives online first. Recruiters check LinkedIn before returning a call. Clients review your digital presence before booking a first meeting. For ambitious professionals, that shift is an opportunity: a well-crafted online voice can open doors that a résumé alone never could.
But standing out takes more than content generation. It takes real-time awareness of what’s happening right now. A professional building a reputation as a generative AI thought leader needs to react to today’s breakthroughs, not last week’s headlines. And with feeds flooded by AI-generated noise, audiences reward authenticity and timeliness more than ever.
Web Search on Amazon Bedrock AgentCore made that possible. We built Norton Revamp, a generative AI-powered professional reputation management platform. At its heart is an AI-curated News Engine, powered by AgentCore Web Search, that grounds every content suggestion, goal recommendation, and news feed item in current, cited web knowledge. The platform launched in March 2026, built by a small group of engineers.
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