The revised valuation follows six separate price adjustments since the Swiss-designed property was initially listed for $13.995 million in April 2025. Simmons originally acquired the contemporary residence for $10.5 million before relocating his primary household to an oceanfront bluff in Malibu. Spanning more than 7,700 square feet, the structure features specialized engineering such as a Swiss steel framework alongside luxury elements like an art gallery and a soundproofed theater.
Key points
Repeated reductions have brought the property's total discount to roughly $2.5 million fr…: Repeated reductions have brought the property's total discount to roughly $2.5 million from its initial listing price.
A sale at the current asking price would still yield a profit over the original 2021 acqu…: A sale at the current asking price would still yield a profit over the original 2021 acquisition cost.
The sale effort follows the couple's September 2024 purchase of a $25 million primary res…: The sale effort follows the couple's September 2024 purchase of a $25 million primary residence in Malibu.
Sources checked by our analysis pipeline: 1
Gene Simmons has reduced the asking price of his Beverly Hills mansion again, bringing the cost of the property down after several unsuccessful attempts to find a buyer. The KISS bassist, who purchased the contemporary residence in 2021, has repeatedly adjusted its price since putting it on the market. The house combines striking architecture, extensive views and luxury amenities, but its high asking price and the musician's personal expectations for a future owner have added an unusual dimension to the sale.
Why Gene Simmons has slashed his Beverly Hills mansion price
The latest reduction brought the Beverly Hills property to $11.5 million, according to Mansion Global. It reported that the mansion had undergone its sixth price cut since it was first listed for $13.995 million in April 2025. The latest adjustment represented a reduction of approximately $2.5 million from the original asking price.
The repeated changes indicate how the musician has been repositioning the property in an effort to attract prospective buyers. Realtor had previously reported in February 2026 that the asking price had fallen to $12.5 million, following an…
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