Business1 min read

Farmer's son builds Namakkal software firm with clients in 7 countries

By · Via Times of India · Published by Everything Blog

In short

The company's international footprint spans markets such as Germany, Singapore, Malaysia, Sri Lanka, and Qatar. To establish the firm, Arumugam initially borrowed Rs 1 lakh from his brother for equipment and later overcame Rs 5 lakh in pandemic-related debt by scaling up annual project workloads. Alongside global commercial assignments, the enterprise has supported local public systems, including creating a QR-code visitor tracking platform for Salem Medical College Hospital.

Key points

  • A rural entrepreneur successfully scaled a regional tech startup into an international se…: A rural entrepreneur successfully scaled a regional tech startup into an international service provider handling Rs 1.5 crore in projects.
  • Persistent project acquisition enabled the venture to fully recover from early pandemic d…: Persistent project acquisition enabled the venture to fully recover from early pandemic disruptions and personal debt.
  • The firm balances high-tech global software contracts with civic and healthcare technolog…: The firm balances high-tech global software contracts with civic and healthcare technology solutions for regional public administrations.

Sources checked by our analysis pipeline: 1

Eswaran Arumugam’s father was a farmer. But he chose to build a software company that today has clients in several nations and has crores worth annual project revenue. It was an unlikely ambition for someone who comes from an agricultural background. But Arumugam, founder of Yaa Creations, has shown that a technology business need not begin in a metropolitan city to find a place to go internationally.

As reported in an interview with YourStory, his company, based in Rasipuram in Tamil Nadu's Namakkal district, has grown from a one-person venture into a 26-member team that serves clients across seven countries and undertook projects worth Rs 1.5 crore in 2025.

The inspirational journey of EswaranEswaran's journey started in a small village named Pallipatti in Namakkal district. He came from a modest middle-class family and grew up seeing his parents running a small grocery store. Education became an important part of the family's aspirations. While Eswaran pursued a Bachelor of Science degree followed by a Master of Computer Applications (MCA), his brothers also pursued higher education.

His professional journey began in 2011…

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