Nintendo president Shuntaro Furukawa said during the company's latest earnings call that it's "not considering additional changes" to the Switch 2's price, Reuters reports. The Switch 2 got a $50 price hike earlier this year, bringing its starting price up to $499. Nintendo said in Thursday's earnings report that Switch 2 sales have dropped 37.4 […]
Nintendo says it’s not planning another Switch 2 price hike
In short
Nintendo announced during its recent earnings call that it will not impose further price adjustments on the Switch 2 platform. Company president Shuntaro Furukawa confirmed the decision after the console saw a $50 price increase earlier this year. The current retail entry level remains set at $499 following that initial adjustment. This pricing strategy comes as Thursday's financial disclosures highlighted a sharp 37.4 percent drop in Switch 2 hardware sales.
Key points
- Nintendo intends to keep the Switch 2 retail price stable at $499 for the foreseeable fut…: Nintendo intends to keep the Switch 2 retail price stable at $499 for the foreseeable future.
- Leadership is ruling out further cost hikes despite encountering a severe decline in curr…: Leadership is ruling out further cost hikes despite encountering a severe decline in current hardware sales.
- The company faces weakening market momentum following an earlier price increase implement…: The company faces weakening market momentum following an earlier price increase implemented this year.