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Musk says Tesla to wind down polarising Cybertruck production as sales lag

By · Published by Everything Blog

In short

Tesla will cease manufacturing the Cybertruck at its Texas facility around the middle of next year after sales lagged far behind early company forecasts. While Elon Musk had originally projected annual deliveries of 250,000 units, the company sold only 38,965 vehicles in 2024 and 20,237 in 2025. Moving away from the truck enables Tesla to focus on scaling the Cybercab, though Musk did not clarify if Cybertruck production might resume elsewhere. The vehicle also suffered politically as Musk faced scrutiny for his work leading Donald Trump's Department of Government Efficiency panel.

Key points

  • Tesla is reallocating factory capacity toward autonomous vehicles as consumer demand for…: Tesla is reallocating factory capacity toward autonomous vehicles as consumer demand for its flagship pickup sharply declines.
  • The company has not announced any plans to relocate Cybertruck manufacturing to an altern…: The company has not announced any plans to relocate Cybertruck manufacturing to an alternative assembly facility.
  • Musk faces potential congressional investigations into his federal work after Democrats w…: Musk faces potential congressional investigations into his federal work after Democrats won control of both congressional chambers.

Sources checked by our analysis pipeline: 1

Released in 2023, the truck has become a symbol to some of opposition to Musk amid foray into US politics.

Tesla CEO Elon Musk has said the company will wind down production of Cybertrucks at its Texas facility amid poor sales.

Trillionaire Musk made the announcement in a post on X on Friday, saying the wind-down would enable the company to increase its production of the new Cybercab model, launched as part of a foray into the so-called robo-taxi industry.

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“Tesla will be winding down production of the Cybertruck at Gigafactory Texas around the middle of next year to make room for increased Cybercab production,” Musk wrote.

Announced in 2019, the Cybertruck’s stark design, featuring an angular stainless steel exterior, proved immediately polarising.

At an unveiling…

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