Operated by Connaught Plaza Restaurants, the business will tap internal family office capital to grow its network beyond 500 locations by 2028. The rollout focuses on highway locations, drive-throughs, and government-run fuel stations to lift revenues to ₹2,000 crore by FY27. However, rising packaging, oil, and transport costs linked to West Asia tensions are forcing marginal price hikes on select items to protect profitability.
Key points
McDonald's is prioritizing expansion in markets like India as sales growth in developed w…: McDonald's is prioritizing expansion in markets like India as sales growth in developed western nations slows down.
Operational margins face headwinds from higher oil, packaging, and transportation costs e…: Operational margins face headwinds from higher oil, packaging, and transportation costs exacerbated by the crisis in West Asia.
Management plans to implement selective price increases to offset elevated operational ex…: Management plans to implement selective price increases to offset elevated operational expenses without losing value-conscious customers.
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"This will be our highest investment in a two-year period. Up till now, we have invested $175 million in the business, through our own family offices; future investments will also be funded internally from group companies," Sanjeev Agrawal, chairman of McDonald's India (North & East), told ET in an interview. The chain had previously said it would invest US close to $100 million over the next four years to accelerate its business.
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The north and east business of McDonald's operated by Connaught Plaza Restaurants (CPRL), was acquired by MMG Group in 2020 from the Chicago-based McDonald's Corp after the latter's prolonged legal tussle with CPRL's previous head Vikram Bakshi.
Similar to dozens of consumer companies from Apple to Unilever which are betting on India as a key growth bastion when their headquarters are seeing continued slowing sales, McDonald's too is placing bets on key markets such as India.
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