Technology1 min read

Google’s Pixel Tag tracker is now available

By · Via The Verge · Published by Everything Blog

In short

The new hardware integrates with the Find Hub app and operates across smartphones running Android 9 or later. While the device relies on a standard CR2032 battery for over a year of power, its most advanced directional tracking features depend heavily on newer phone capabilities. Specifically, users need a device with an ultra-wideband chip to see both the precise direction and distance to their lost items.

Key points

  • Precise directional finding is limited to smartphones equipped with an ultra-wideband chi…: Precise directional finding is limited to smartphones equipped with an ultra-wideband chip.
  • Phones relying on Bluetooth 6.0 Channel Sounding can only detect distance rather than dir…: Phones relying on Bluetooth 6.0 Channel Sounding can only detect distance rather than directional guidance.
  • The oblong device lacks an integrated keyring hole, meaning users must purchase accessori…: The oblong device lacks an integrated keyring hole, meaning users must purchase accessories to tether it.

Sources checked by our analysis pipeline: 1

After years of third-party Android trackers from companies like Samsung, Motorola, and Pebblebee, Google’s Pixel Tag is now available for purchase. First announced in August, the Pixel Tag is designed to work with Google’s tracking network and app that was renamed the Find Hub last year. The Pixel Tag is priced similar to Apple’s AirTag 2. A single tracker costs $29.99 while a four-pack is discounted to $99.99.

Google’s Pixel Tag tracker is now available

The Pixel Tag launches today for $30 each or discounted to $100 for a four-pack.

The Pixel Tag launches today for $30 each or discounted to $100 for a four-pack.

At 0.4 ounces, the Pixel Tag is slightly lighter than the AirTag 2 and while its oblong design is longer than Apple’s tracker, Google’s is a bit thinner. It doesn’t include a hole to attach it to keys, luggage, or other items you want to track, but you can pair it with accessories that make it easy to tether to objects. Unlike Apple’s AirTags, the Pixel Tag has a button that can be pressed to…

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