Retail brands including Tanishq, Malabar Gold & Diamonds, Kalyan Jewellers, and Joyalukkas adjusted their pricing downward across key metropolitan centers. Tanishq reduced its 22k gold jewellery rate to Rs 12,865 per gram in Delhi, Mumbai, Chennai, and Kolkata. Meanwhile, other leading retailers set their 22k jewellery price at Rs 12,815 per gram across those same metros as well as in Bengaluru, Hyderabad, and Trivandrum. Both gold and silver experienced downward momentum, according to the India Bullion and Jewellers Association.
Key points
Leading retail jewellery brands implemented synchronized price reductions across major In…: Leading retail jewellery brands implemented synchronized price reductions across major Indian cities on November 12, 2026.
Indicative jewellery prices for both gold and silver dropped according to the India Bulli…: Indicative jewellery prices for both gold and silver dropped according to the India Bullion and Jewellers Association.
Across several southern cities, competing brands matched identical price cuts of Rs 200 p…: Across several southern cities, competing brands matched identical price cuts of Rs 200 per gram for 22k gold.
Sources checked by our analysis pipeline: 1
Gold and silver prices witnessed a sharp decline today (Thursday, November 12, 2026) across leading jewellery brands like Malabar Gold & Diamonds, Joyalukkas, Kalyan Jewellers and Tanishq. The India Bullion and Jewellers Association (IBJA) also reported lower indicative prices of gold and silver jewellery today.
Low prices provide opportunities for buyers to compare gold and silver jewellery rates at different brands and make an informed decision.
The current price of 22k gold jewellery at Malabar Gold & Diamonds, Kalyan Jewellers and Joyalukkas is Rs 12,815 per gram each at their respective Delhi showrooms. On November 11, 2026, the 22k gold price at these brands in New Delhi was Rs 13,015 per gram each.
The current price of 22k gold jewellery at Malabar Gold & Diamonds, Kalyan Jewellers and Joyalukkas is Rs 12,815 per gram each at their respective Mumbai showrooms. On November 11, 2026, the 22k gold price at these brands in Mumbai was Rs 13,015 per gram each.
The current price of 22k gold jewellery at Malabar Gold & Diamonds, Kalyan Jewellers and Joyalukkas is Rs 12,815 per gram…
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