European Union regulators issued preliminary findings accusing the platform of steering users into dangerous rabbit holes by serving endless similar videos based on prior engagement. Officials determined that previous safety mitigations failed to adequately protect vulnerable users, especially minors, from depressive material. TikTok disputed the conclusions, claiming the findings distort its system architecture and overlook user controls, though the company will be allowed to submit a formal response before a final ruling.
Key points
Algorithmic feeds that push vulnerable audiences into harmful rabbit holes face aggressiv…: Algorithmic feeds that push vulnerable audiences into harmful rabbit holes face aggressive enforcement under the Digital Services Act.
TikTok rejected the preliminary findings by arguing regulators fundamentally misunderstoo…: TikTok rejected the preliminary findings by arguing regulators fundamentally misunderstood the architecture of its platform and safety controls.
The regulatory pressure coincides with wider child safety initiatives gaining momentum ac…: The regulatory pressure coincides with wider child safety initiatives gaining momentum across England, Spain, and France.
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TikTok’s algorithm ‘leading users down rabbit holes they cannot easily escape from’, European Commission says.
The European Union has ordered TikTok to change the algorithm powering its For You feed, threatening the social media platform with large fines.
On Friday, Brussels accused TikTok of violating the EU’s Digital Services Act over the “harmful ‘rabbit holes’ effect” by feeding users similar video clips based on what they’ve previously viewed or liked, even if they are “triggering”.
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“Every time a user scrolls or likes a video on TikTok, the algorithm serves more of the same, leading users down rabbit holes they cannot easily escape from,” European Commission Executive Vice President Henna Virkkunen, who oversees tech sovereignty, said in a statement.
“Today’s preliminary findings show again that TikTok needs to step up its efforts to…
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