Frieda initially gained fame by styling cultural icons such as Jackie Onassis, Mick Jagger, and Joanna Lumley, for whom he crafted the famous Purdey bowl cut in 1976. That momentum helped him expand his salon footprint internationally to hubs including Los Angeles, Barbados, and Ibiza. He later transitioned into consumer goods with the 1988 launch of Frizz-Ease hair serum, eventually selling the enterprise to Kao for $450m in 2002.
Key points
Frieda established himself as an elite stylist by working with high-profile cultural figu…: Frieda established himself as an elite stylist by working with high-profile cultural figures including Twiggy and Mick Jagger.
The 1988 creation of Frizz-Ease hair serum marked a lucrative pivot from salon styling to…: The 1988 creation of Frizz-Ease hair serum marked a lucrative pivot from salon styling to mass-market haircare.
He passed away peacefully surrounded by family following a storied career in personal gro…: He passed away peacefully surrounded by family following a storied career in personal grooming and beauty entrepreneurship.
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British celebrity hairstylist and beauty brand entrepreneur John Frieda has died aged 75.
Frieda became a firm favourite with celebrities throughout the 1960s and 1970s, and is known to have cut hair for clients including Twiggy, Jackie Onassis and Mick Jagger.
He was also known for the range of hair products bearing his name, and the iconic Purdey bowl cut which he created for actor Joanna Lumley in 1976.
His death was announced by his hair salon in an Instagram post on Tuesday., external
"It is with heavy hearts that we share the news that our dear John passed away peacefully ….surrounded by his family", the statement said
"John was more than a mentor to us; he was a true icon of the hair industry. He was the person who taught us everything, believed in us, and made us better.
"Rest in peace, John. You will be forever in our hearts".
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