Technology1 min read

Apple restricts dating apps and AI companions to users 18 and up

By · Via TechCrunch · Published by Everything Blog

In short

Developers must integrate new content descriptors to properly categorize dating features, romantic elements, and real-world location tracking. The update directly impacts popular platforms such as Replika and Character.AI, whose conversational tools have attracted hundreds of millions of mobile users globally. Apple is pairing these storefront adjustments with the broader worldwide deployment of its age assurance technology.

Key points

  • Services including Character.AI, Replika, and xAI will be restricted to adults when hosti…: Services including Character.AI, Replika, and xAI will be restricted to adults when hosting sexual or romantic content.
  • Platform updates build directly upon recent minor-focused safety measures like expanded p…: Platform updates build directly upon recent minor-focused safety measures like expanded parental controls and age assurance tools.
  • Brazil-based family location-sharing apps can obtain an official ministry rating instead…: Brazil-based family location-sharing apps can obtain an official ministry rating instead of taking the government-mandated A16 default.

Sources checked by our analysis pipeline: 1

Apple is adjusting its App Store policies to make it more difficult for minors to use online dating apps or AI companions that engage in “sexual or romantic content,” the tech giant shared in an announcement to developers on Monday.

The new rules follow other changes the company has made to better protect minors, which include the rollout of its age assurance technology globally and more parental controls and child safety features.

While most major dating services typically restrict their platform to adults, Apple’s new policy will require all apps offering dating or romantic relationship features to carry an 18+ rating. Starting November 16, developers will be required to include new content descriptors to ensure their app’s age ratings reflect its features, the company said.

It’s perhaps more interesting how this rule could impact AI companion apps, or those where such functionality is one of many features. Often targeted at younger people, Character.AI, Replika, and other AI apps let people create AI companions, including friends, lovers, boyfriends and girlfriends, and other fantasy characters.

xAI last year also launched 3D animated…

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