Unveiled at a media showcase in Los Angeles, the new laptop follows other recent hardware announcements, including a folding iPhone called Duo and a smart home hub. The device enters a market where Windows-based rivals have featured touch interfaces for more than a decade. However, reports indicate these touch-enabled models will utilize existing M5 Pro and M5 Max chips rather than the newly announced M6 processor. This chip selection means the touch models will lack significant performance advantages over currently available hardware.
Key points
Apple has abandoned its historic resistance to touchscreen laptops previously voiced by S…: Apple has abandoned its historic resistance to touchscreen laptops previously voiced by Steve Jobs and Tim Cook.
The new touchscreen systems are not expected to offer significant computing speed improve…: The new touchscreen systems are not expected to offer significant computing speed improvements over current company offerings.
Industry commentators question whether prospective buyers prefer touchscreen functionalit…: Industry commentators question whether prospective buyers prefer touchscreen functionality over faster processors optimized for local AI workloads.
Sources checked by our analysis pipeline: 1
Ternus, a longtime Apple hardware executive and the company’s new chief executive, appeared at an event in Los Angeles as part of a media push showcasing the company’s latest products.
ALSO READ | Apple introduces touchscreen MacBook Pro with OLED display: India prices start at Rs 3,49,900
He launched a folding iPhone, Duo, at Apple's Silicon Valley headquarters in September and a smart home hub in New York earlier this month. While those products will test new markets for Apple, the Los Angeles event could rekindle an old question: should Apple put the touchscreens that it made mainstream in iPhones and iPads in its oldest product line?
Steve Jobs’ resistance
Apple executives long resisted the idea, with Steve Jobs saying in 2010 that touchscreens on laptops were "ergonomically terrible" and then-CEO Tim Cook saying in 2012 that such devices would be as pleasing to users as converging a toaster and a refrigerator.
Before taking over as Apple CEO, Ternus had argued that the company already offered a touchscreen computer through its iPad range.
However, touchscreen technology has been a feature…
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