Annie Palmer / CNBC : Amazon reports Q3 ad revenue up 11% YoY to $19.64B, vs. $20.82B est., and subscription services revenue up 11% YoY to $14B — Choose CNBC as your preferred source on Google and never miss a moment from the most trusted name in business news. — CNBC Councils — Join the CNBC Panel
Amazon reports Q3 ad revenue up 11% YoY to $19.64B, vs. $20.82B est., and subscription services revenue up 11% YoY to $14B (Annie Palmer/CNBC)
In short
The company saw parallel 11% year-over-year gains across two of its major business branches during the third quarter. Advertising operations brought in $19.64 billion, failing to meet analyst predictions that called for $20.82 billion. Meanwhile, the subscription services division expanded simultaneously to generate $14 billion in quarterly revenue.
Key points
- Advertising growth failed to satisfy market expectations despite delivering an 11% year-o…: Advertising growth failed to satisfy market expectations despite delivering an 11% year-over-year revenue increase.
- The subscription services division maintained momentum with an 11% expansion compared to…: The subscription services division maintained momentum with an 11% expansion compared to the prior year.
- Both advertising and subscription divisions expanded at an identical annual rate during t…: Both advertising and subscription divisions expanded at an identical annual rate during the third quarter.