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Adobe’s Premiere mobile app is adding licensed music from ‘leading artists’

By · Via The Verge · Published by Everything Blog

In short

Adobe has partnered with Universal Music Group and Warner Music Group to bring fully licensed music clips to its Premiere mobile app. The update allows creators to search, preview, and insert up to 60 seconds of popular tracks directly into their video projects. Users will also be able to filter selections by genre and duration, use pre-paired templates, and export directly to licensed social platforms. It remains unconfirmed whether this capability will eventually expand to the desktop version of Premiere Pro.

Key points

  • Creators will soon be able to export videos with trending commercial tracks directly to l…: Creators will soon be able to export videos with trending commercial tracks directly to licensed social media platforms.
  • The built-in music library eliminates the manual import process currently required for co…: The built-in music library eliminates the manual import process currently required for commercial songs on Adobe platforms.
  • Adobe is using the upcoming mobile music integration to position its editor more competit…: Adobe is using the upcoming mobile music integration to position its editor more competitively against CapCut.

Sources checked by our analysis pipeline: 1

Adobe is teaming up with Universal Music Group and Warner Music Group to add a library of licensed music clips to the Premiere mobile video editing app. No specific musicians have been announced with this partnership, but Adobe said it will include “popular songs” from “leading artists,” and enable Premiere mobile users to quickly jump on “the latest trend.”

Adobe’s Premiere mobile app is adding licensed music from ‘leading artists’

Universal and Warner music groups are working with Adobe to provide a browsable library of fully licensed song clips.

Universal and Warner music groups are working with Adobe to provide a browsable library of fully licensed song clips.

“By bringing licensed music from UMG artists into Adobe Premiere mobile, we’re giving creators new ways to build their stories around the songs they love for the first time, while helping our artists and songwriters reach new audiences,” Universal Music Group’s Bryan Stone said in the announcement.

Adobe says this feature is “coming soon,” and will allow Premiere mobile users to:

- Add up to 60 seconds of a popular track directly…

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