Technology1 min read

Apple to host 'Pro and tell' event on October 28 in LA

By · Published by Everything Blog

In short

Apple is hosting a "Pro and tell" event on October 28 in Los Angeles, featuring its first touch-screen MacBook Pro, a notable change from the Mac lineup. This event follows previous product launches, including the Duo foldable iPhone and the HomeView smart-home hub, indicating a shift in Apple's product strategy.

Key points

  • Apple is focusing on product launches to streamline development and accelerate releases.: Apple is focusing on product launches to streamline development and accelerate releases.
  • Analysts suggest this is a response to the company's increased emphasis on product launch…: Analysts suggest this is a response to the company's increased emphasis on product launches.
  • The event is part of Apple's ongoing efforts to simplify its structure and speed up produ…: The event is part of Apple's ongoing efforts to simplify its structure and speed up product development.

Sources checked by our analysis pipeline: 1

(Refiles to correct syntax in the last bullet, spell out "October" in headline and add media packaging code to broaden distribution)

Oct 19 : Apple said on Monday it would host a "Pro and tell" event in Los Angeles on October 28, the latest in a series of product launches as the iPhone maker expands its hardware lineup and AI offerings.

The event is expected to feature Apple's first touch-screen MacBook Pro, according to Bloomberg News, a long-awaited change to the Mac lineup.

Here are some details:

• The event follows Apple's September launch of the Duo foldable iPhone and last week's unveiling of the HomeView smart-home hub and other Siri-powered home devices

• It comes amid efforts by chief executive John Ternus to speed up product development and simplify the company's structure, according to analysts

• Apple typically holds an annual developers conference focused on software in June, and often conducts fall events centered on iPhones and other consumer devices

Original source: www.channelnewsasia.com

Technology